Pre-funding pricing

Course-led path for founders before the raise

Start with the startup course. Add a short audit when you need a focused outside review. Full diagnostics stay available when the opportunity warrants it.

This path is for pre-funding teams. Recently funded startups should use the funded pricing page.

Ways to start before funding

1. Startup Course

Inquire

Operator-taught lessons for founders building toward a raise.

2. Short Business Flow Audit

$350

A focused outside review on one critical leak.

3. Business Flow Diagnostic

$750

The full diagnostic when timing and traction justify it.

1. Startup Course

Inquire

Operator-taught lessons for founders building toward a raise.

A practical curriculum on product, customer, and revenue flow — designed for teams that are not funded yet and need clarity before capital.

What is included

Structured lessons on customer and product flow
Conversion and retention fundamentals for early teams
Operating habits that keep a small team coherent
Guidance on what to fix before investors dig in

Best for

Pre-seed and bootstrapped founders
Teams preparing for a first raise
Founders who want operator thinking without a full engagement yet

Outcome

You leave with a clearer map of what to build, fix, and prove before funding.

2. Short Business Flow Audit

$350

A focused outside review on one critical leak.

When the course is not enough and you need a sharp operator eye on a specific flow problem — without committing to a full diagnostic.

What is included

Focused review of one priority flow area
Clear summary of what is leaking and why
Recommended next step — course, diagnostic, or wait

Best for

Pre-funding teams with one urgent flow issue
Founders who want a cheaper, shorter audit first

Outcome

You get a concise operator read on the highest-priority leak.

3. Business Flow Diagnostic

$750

The full diagnostic when timing and traction justify it.

Same diagnostic funded teams use — available when a pre-funding team needs a deeper map before a major build or raise conversation.

What is included

Review of website, product journey, and customer entry points
Identification of the highest-impact flow leaks
Written action map with priorities

Best for

Pre-funding teams with enough traction to act on findings
Founders preparing materials or systems ahead of a raise

Outcome

You leave with a clear map of what is leaking and what to fix first.

Pre-funding pricing

Course-led path for founders before the raise

Start with the startup course. Add a short audit when you need a focused outside review. Full diagnostics stay available when the opportunity warrants it.

This path is for pre-funding teams. Recently funded startups should use the funded pricing page.

Ways to start before funding

1. Startup Course

Inquire

Operator-taught lessons for founders building toward a raise.

2. Short Business Flow Audit

$350

A focused outside review on one critical leak.

3. Business Flow Diagnostic

$750

The full diagnostic when timing and traction justify it.

1. Startup Course

Inquire

Operator-taught lessons for founders building toward a raise.

A practical curriculum on product, customer, and revenue flow — designed for teams that are not funded yet and need clarity before capital.

What is included

Structured lessons on customer and product flow
Conversion and retention fundamentals for early teams
Operating habits that keep a small team coherent
Guidance on what to fix before investors dig in

Best for

Pre-seed and bootstrapped founders
Teams preparing for a first raise
Founders who want operator thinking without a full engagement yet

Outcome

You leave with a clearer map of what to build, fix, and prove before funding.

2. Short Business Flow Audit

$350

A focused outside review on one critical leak.

When the course is not enough and you need a sharp operator eye on a specific flow problem — without committing to a full diagnostic.

What is included

Focused review of one priority flow area
Clear summary of what is leaking and why
Recommended next step — course, diagnostic, or wait

Best for

Pre-funding teams with one urgent flow issue
Founders who want a cheaper, shorter audit first

Outcome

You get a concise operator read on the highest-priority leak.

3. Business Flow Diagnostic

$750

The full diagnostic when timing and traction justify it.

Same diagnostic funded teams use — available when a pre-funding team needs a deeper map before a major build or raise conversation.

What is included

Review of website, product journey, and customer entry points
Identification of the highest-impact flow leaks
Written action map with priorities

Best for

Pre-funding teams with enough traction to act on findings
Founders preparing materials or systems ahead of a raise

Outcome

You leave with a clear map of what is leaking and what to fix first.